This year’s CIM Canmol: Wales Marketing Awards was a particularly exciting one for us at The Media Angel. Not only were we delighted when we received the news in October that our work with amazing client Ty Hafan had been nominated for an excellence award in the Life Sciences category, we are also incredibly proud and absolutely delighted to announce that we were successful in winning this award! Ours was the only media planning and buying agency successful in winning at this year’s ceremony.
Our work with Ty Hafan on the Legacy campaign was described as “simply brilliant” by the judging panel, who were extremely impressed by the results generated. The campaign created returns of over 300% for the charity, achieving over £360,000 in pledges on a small budget of just £12,000.
Our team worked so hard to implement a hugely successful yet cost effective campaign using a mix of new and traditional media platforms including video on demand for the first time, print and direct mail. Campaigns were put forward based on their creation and delivery of innovative and effective marketing campaigns delivering outstanding results.
“We couldn’t be more thrilled and excited to have won a Canmol 2015 award for our work with our wonderful client Ty Hafan. I am so proud of this project, helping such a great organisation and important cause receive returns of over 300%. We are delighted to have been rewarded recognition for our work; winning an excellence in marketing award across Wales is absolutely amazing. It’s wonderful to win an award for doing what we love” (Alison Debono, Managing Director at The Media Angel)
As well as being award winners at this year’s event, we were also sponsors of the drinks reception where we welcomed guests at the Ricoh Suite, Cardiff City Stadium with a complementary drink adorned with some of our branded ‘The Media Angel’ glass charms.
We are so proud to have been up alongside some of Wales’ leading brands and would love to extend our congratulations to all the nominees and winners including client Swansea University, DS Smith, JamJar PR and Arriva Trains Wales among other great organisations. Each continues to set the standard for excellence in marketing in Wales.
This year’s winners:
New Marketer of the Year – Sophia Al Janabi (DS Smith)
Life Sciences – The Media Angel – with Ty Hafan
Education & Training – Swansea University
Tourism, hotels, leisure, place & destination marketing, travel and transport – Arriva Trains Wales
Technology and Energy – DS Smith
Social Economy – The Wallich
Food drink, retail & FMCG – Marketing Clarity with IEAT
Arts, Heritage & Creative Industries – Equinox with CADW
Professional Services – JamJar PR with Pedalcover
Outstanding Contribution – Richard Houdmont