Our Blog
Advertisers on broadcast-video-on-demand services enjoy boost from shared viewing
The way people are watching broadcast-video-on-demand (BVOD) services like ITV Hub or All 4 is changing. More people are now watching with others than alone, meaning that advertisers will benefit from boosted impressions.
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Growth in Users Appetites for Streaming Content
In a competitive streaming services arena, it appears that consumers appetites for different services is growing.
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The Media Angel finalist at GO Excellence in Public Procurement Awards 2020
The Media Angel have been announced as a finalist in the Government Opportunities (GO) Excellence in Public Procurement Awards 2020 Wales for their work with Swansea University.
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Radio in Wales: RAJAR Q4 2019
Although we’re in 2020 it’s time for the last quarterly RAJAR of 2019! Time to see how the radio stations of Wales performed as we left the decade.
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Top Adverts of Superbowl 2020
We may not really understand Superbowl in the office, but we do know advertising, so we’ve taken a look at our top adverts at Superbowl 2020.
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ITV build on 2019 growth with rival to Sky Adsmart
ITV’s answer to Sky Adsmart will launch in February 2020, allowing brands to combine ITV’s first-party data with their own, and monitor and optimise campaigns in real-time.
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Top TV over Christmas
There were plenty of Christmas specials to choose from over the festive period, but who won the fight for viewers?
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Find out why BrewDog’s new advert was banned
If you are thinking about giving up alcohol in the New Year, you’ll be pleased to know that there are lots of companies out there making alcohol free drinks that taste just as good as the real thing!
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The cutest Christmas advert this year only cost £100 to make!
Welsh hardware shop produce this year’s most heart-warming Christmas advert.
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What did we get up to in November?
the year (and decade) almost draws to a close, we have a look back at the month that was, November 2019.
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Will Disney+ be able to disrupt Netflix?
Disney+ is set to launch in the UK on 31st March 2020, does this spell the end for Netflix domination of the streaming market?
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The 2019 Christmas adverts have started!
We can’t believe it’s that time of year again, but the 2019 Christmas adverts have started. Join us as we look at some of our favourites so far…
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The latest Rajar, Q3 2019
In the last RAJAR survey of 2019, how have stations across Wales and nationally fared?
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The Media Angel are finalists at international marketing awards
The Media Angel have been announced as finalists in the international Drum Out of Home Awards 2019!
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The fight for our digital listening hours has begun
Mediatel’s ‘The Future of Audio’ conference has seen several brands stake a claim in the digital audio future.
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Love Island audience grows 10% year on year
After another record breaking year, Love Island continues to be at heart of the nation’s conversation.
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How are audiences consuming media in 2019?
As the platforms we can use to consume media increase, the competition for our attention increases. The latest Touchpoints research provides insight into current media consumption patterns and how they are changing.
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The Media Angel – Summer 2019
Join us as we look back at our busy summer at The Media Angel!
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