Facebook Revenue Continues to Increase

Facebook’s advertising revenue has increased 63% year-on-year to $6.24 billion in the second quarter of this year.

Video is the main driver behind this surge in revenue according to CEO Mark Zuckerberg who says that video is at the heart of Facebook services.

For the three months ending in June, Facebook posted $6.44 billion in revenue, a 59% increase on Q2 2015, while profit rocketed by 189% to $2.06 billion year on year.

84% of revenue stream is attributed to mobile up 76% from last year, enhancing the impact that mobile has on the user.

The number of daily active users continues to increase, 17%  up in June to 1.13 billion users on average a day.

The platforms in which we use to deliver our campaigns are continuously evolving, The Media Angel team keep updated with all current developments to get the best outcomes for our clients. Get in touch  today to discuss the best channels for your marketing campaign.